New Mercedes advertisement - R-Class / 600 Pullmann

ree · 10-11-2007, 08:39 AM

So, Mercedes start a new advertisement campaign. This was in our newspaper (the paper above has the dimension of two DIN A4 papers - so you can imagine, how big the large one is...

)...

"Think at the first car, that overawe you"

- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER

"The old way of showing representation, sovereignty, stateliness..."

---

"It's time, to change your mind..."

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"The new way of showing size: representative, sovereign, handsome and timeless, elegant and extremely dynamic..."

Tycoon · 10-11-2007, 08:43 AM

Well, i guess they've failed with that new way of showing size...

Sorry, i just had to...

Plus, i think they screwed up big time with using that old Benz as reference car.

That car was something and will never be forgotten, while R class... I know many true MB enthusiasts that wish it never saw the light of the day.

The Artist · 10-11-2007, 08:43 AM

i like the new bumpter treatment for the R..
it doesent look bad.. given that its a van
ive always said it..its the best looking van..

but should MB make van's?
well thats another discussion

bmer · 10-11-2007, 08:57 AM

I have to agree that the comparison is quite lame. It gives an impression that MB is ready to do anything to get some publicity for their R-Class.

Tycoon · 10-11-2007, 09:00 AM

Quote:

Originally Posted by bmer

It gives an impression that MB is ready to do anything to get some publicity for their R-Class.

True, even if that include making fool of themselves...

I mean, come on! Pullman with R class?

Just_me · 10-11-2007, 09:04 AM

"You need to buy glasses becuase this car is ugly"

bum-man · 10-11-2007, 10:52 AM

Quote:

Originally Posted by Tycoon

I know many true MB enthusiasts that wish it never saw the light of the day.

Not necessarily, if it looked like the concept it would have been great.

Tycoon · 10-11-2007, 10:53 AM

Quote:

Originally Posted by bum-man

Not necissaraly, if it looked like the concept it would have been great.

Yup, for sure, but unfortunately it didn't.

ree · 10-11-2007, 04:13 PM

Quote:

Originally Posted by bmer

I have to agree that the comparison is quite lame. It gives an impression that MB is ready to do anything to get some publicity for their R-Class.

When I saw the 600 Pullmann, I thought: "Great commercial for the S 600 or the new Bluetec models"...but then, I saw the R-Class...good idea, but the advert is for the wrong car.

cawimmer430 · 10-16-2007, 02:17 PM

You can't compare an R-Class to a Pullman. Which advertising company came up with this bull? And which executive at MB agreed to it?

I saw this too in my latest Auto Motor und Sport. I didn't think too much of it then, but I did think about it afterwards and it's a dumb comparison.

Give me the 600 anyday.

10-11-2007, 08:39 AM	#1
ree Devotee Join Date: May 2006 Location: Germany Posts: 3,586 Thanks: 4,725 Thanked 2,750 Times in 1,232 Posts	New Mercedes advertisement - R-Class / 600 Pullmann So, Mercedes start a new advertisement campaign. This was in our newspaper (the paper above has the dimension of two DIN A4 papers - so you can imagine, how big the large one is... )... "Think at the first car, that overawe you" - ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER "The old way of showing representation, sovereignty, stateliness..." --- "It's time, to change your mind..." - ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER "The new way of showing size: representative, sovereign, handsome and timeless, elegant and extremely dynamic..."

10-11-2007, 08:43 AM	#2
Tycoon Expert Moderator Emeritus Join Date: Sep 2005 Posts: 12,811 Thanks: 3,263 Thanked 3,647 Times in 1,986 Posts	Re: new Mercedes advertisement - R-Class Well, i guess they've failed with that new way of showing size... Sorry, i just had to... Plus, i think they screwed up big time with using that old Benz as reference car. That car was something and will never be forgotten, while R class... I know many true MB enthusiasts that wish it never saw the light of the day.

10-11-2007, 08:43 AM	#3
The Artist Expert Join Date: Sep 2005 Location: Sweden Gothenburg Posts: 13,186 Thanks: 257 Thanked 1,235 Times in 678 Posts	Re: new Mercedes advertisement - R-Class / 600 Pullmann i like the new bumpter treatment for the R.. it doesent look bad.. given that its a van ive always said it..its the best looking van.. but should MB make van's? well thats another discussion

10-11-2007, 08:57 AM	#4
bmer Devotee Join Date: Nov 2005 Posts: 2,906 Thanks: 1,547 Thanked 669 Times in 405 Posts	Re: new Mercedes advertisement - R-Class / 600 Pullmann I have to agree that the comparison is quite lame. It gives an impression that MB is ready to do anything to get some publicity for their R-Class.

10-11-2007, 09:04 AM	#6
Just_me Executive Join Date: Sep 2005 Location: Sweden Posts: 15,487 Thanks: 1,062 Thanked 3,722 Times in 1,583 Posts	Re: new Mercedes advertisement - R-Class / 600 Pullmann "You need to buy glasses becuase this car is ugly"

10-16-2007, 02:17 PM	#10
cawimmer430 Trendsetter Moderator Emeritus Join Date: Oct 2005 Location: Mühldorf am Inn, Germany Posts: 8,028 Thanks: 3,975 Thanked 3,189 Times in 1,366 Posts	Re: New Mercedes advertisement - R-Class / 600 Pullmann You can't compare an R-Class to a Pullman. Which advertising company came up with this bull? And which executive at MB agreed to it? I saw this too in my latest Auto Motor und Sport. I didn't think too much of it then, but I did think about it afterwards and it's a dumb comparison. Give me the 600 anyday.

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