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Honda showcases Acura Advanced Sedan Concept

Honda today unveiled the Acura Advanced Sedan Concept at the Los Angeles auto show. "The Advanced Sedan Concept illustrates Acura's commitment to modern design and cutting-edge style," said John Mendel, senior vice president, auto operations."With our advanced design team taking a significant role in shaping future vehicle design, we can expect upcoming products to reflect this progressive, forward-thinking styling."

"We wanted to capture the essence of an ultra luxurious sedan but give it a striking, mysterious presence to create a vehicle with a dual personality," said Dave Marek, chief designer, Honda R&D Americas, Inc. "The concept echoes this quality with its clean exterior lines, a wide, stance, high performance cues and key luxury accents."

"The front of the sedan communicates power and luxury," explains Marek. "The pronounced hood and large grille communicate performance, while the jewel-like Acura emblem captures the essence of pure luxury."



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