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| Concepts & Designs All concepts and designs not covered on any of the manufacturer's forums. Other designs, objet d'art and influential concepts and trends. |
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| | #71 | |
| Aficionado ![]() ![]() ![]() Join Date: Sep 2005
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| Re: BMW/Mercedes/Audi Design philosophies Quote:
Thanks mate. I was trying to explain to Roberto the Aero design. | |
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| | #72 | |||||||||
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| Re: BMW/Mercedes/Audi Design philosophies These posts were originally from the BMW unveiled "Concept CS" ! thread. They were deleted earlier today. Quote:
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These "inspirations" are intriguing, but they are clearly initial motivational flashes from which the tone of the project can be set -- rather than anything able to be directly interpreted. Automotive design has always been a mixture of formal design principles and emotive styling but there is a point where the balance can be tipped ...and I wonder if Bangle is becoming a present-day Harley Earl. Harley Earl was the head of GM's design in the 1950s. ![]() Quote:
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Quote from The International design Yearbook 2007 'Designers should be the guardians of the man-made environment'. Unfortunately, design [in general] has taken another course and has become a source of visual pollution. It's no longer a case of serving the consuming masses with objects that are easier to make industrially and that are better to live with. Now even big businesses are competing to make design as noticeable as possible by colour, shape, or shock value. Interesting ...and I have some sympathy with your point of view ...but ultimately a good design has to carry out its function thoroughly and [hopefully] better than its predecessor. As I said earlier, car design has always been a mix of formal design principles and a more emotional aspect -- I guess The Automobile still adheres to the romantic Modernist love of The Machine. I look at this concept and think of Marinetti's Futurist manifesto from 1909 and the Futurist's obsessive love of machines - speed, noise, power ...and the pure expression of it in an industrialized world. Yes, there is poetry and art in all great vehicles, Bangle strives to make this very explicit with BMW. We went up to the three snorting machines to caress their breasts. I lay along mine like a corpse on its bier, but I suddenly revived again beneath the steering wheel - a guillotine knife - which threatened my stomach. A great sweep of madness brought us sharply back to ourselves and drove us through the streets, steep and deep, like dried up torrents. Here and there unhappy lamps in the windows taught us to despise our mathematical eyes. `Smell,' I exclaimed, `smell is good enough for wild beasts!' -- F. T. Marinetti, 1909 Quote:
Last edited by SDNR; 04-22-2007 at 04:23 AM.. | |||||||||
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| | #73 | ||
| Connoisseur ![]() ![]() ![]() Join Date: Sep 2005
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| Re: BMW/Mercedes/Audi Design philosophies >>>>>> Quote:
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Last edited by SDNR; 04-22-2007 at 04:14 AM.. | ||
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| | #74 | ||
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| Re: BMW/Mercedes/Audi Design philosophies Quote:
It seems we human beings are becoming less and less interesting as time passes -- many people now almost entirely identify and express themselves through the things they buy -- who needs a personality when you can afford to wear Prada and drive a BMW? ...and everyone talks about "Lifestyle" these days -- what ever happened to living a real life? Quote:
So when Bangle talks about Futurism and contemporary architecture, it is generally in a very superficial context -- purely a stylistic influence -- the real revolutions happened long ago | ||
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| | #75 | |
| Aficionado ![]() ![]() ![]() ![]() ![]() Join Date: Sep 2005
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| Re: BMW/Mercedes/Audi Design philosophies Quote:
Yes, it's a sad situation indeed. But this is the world we live in. Consumerism & materialism rule. Visual appearance means everything. People are obsessed with absolute beauty & eternal youth & (true or fake) status. A total mass hysteria. But this is human nature. Look into history: western civilization has always been obsessed with visual appearance. Identity (usually based on social status) of an individual was also seen through artifacts individual used & possessed, and through his visual appearance. But in the history only the upper class could afford that. The "problem" is that today more people can afford using artifacts & visual appearance to express their identity. And even more- now you can build your identity with artifacts & visual appearence, while in the past your identity was given to you by the status you were born in. Customs & rules of a certain status gave you an identity in the past - and you were able to show & express it via artifacts & visual appearence (which was usually also ruled & coded). It was always the easiest was of building your identity - it was actually already built - given to you by your status. Today in the time of globalization & corporatism brands & certain artifacts are universally accepted codes / symbols - as a product of marketing. Corporations via marketing set rules & codes - they offer us a language that is universal. And with this "language" we are able to express our identity - and even build it. All based on visual appearence & possession of artifacts. This is the easiest way of identity building & expressing - due universality of brands => universal language. An very uncreative way of course. Past: status -> identity -> visual appearence Present: visual appearance -> identity -> "status" It will be much more creative to build & express your identity via some language you've created on your own - a completely non-universal language. But in this case you would be forced to constantly explain your self. And this ain't easy. It's way easier using brands & artifacts --- the ones that have universal code & rules (made via marketing activities of certain corporations), and therefore being universal language --- for expressing & building your identity. And majority of people are usually tend to go the easiest way possible. Fortunately not all the people are in that group. | |
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| | #76 |
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| Re: BMW/Mercedes/Audi Design philosophies Keeping in mind these two vehicles represent the new design identities of these marques in their purist forms. What is your opinion of the styling of these vehicles when they are compared with each other? Mercedes-Benz Ocean Drive Concept ![]() ![]() BMW Concept CS ![]() ![]() Last edited by SDNR; 04-22-2007 at 06:24 AM.. |
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| | #77 |
| Aficionado ![]() ![]() ![]() Join Date: Sep 2005 Location: England
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| Re: BMW/Mercedes/Audi Design philosophies To me, both these cars seem to share a lot of design clues. The ocean drive concept appears to have flame surfacing appears to have a huge grill, that must be the new big thing. The BMW has a large grill as well. Although I'd say the BMW is much more radical on the right and back of the car, the merc looks very similar to the S Class, just different lights, while the BMW is completely new and looks a lot more aggressive. Interestingly, both these cars are in the same price range, if there were to be sold, and personally I think the BMW looks like it much more expensive than the MB, it looks more aggressive and has more presence while the MB looks a bit boring! |
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| | #78 |
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| Re: BMW/Mercedes/Audi Design philosophies BMW_Dude: I couldn't agree more. Except for the part that both are great. The MB isn't that great IMO. Being topless 4-door saloon is the only radicality I can see about that car. MB looks like it was taking into account the negative press that came along with the introduction of the S Class (flared fenders, Bangle Butt ...) and improved it a little bit. Rob: thanks for bringing this to the correct thread/section. |
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| | #79 |
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| Re: BMW/Mercedes/Audi Design philosophies To the future thru the past. 4 door cabrio, gills, z-line/hip, the guages on the dashboard, all elements of 1930s, 1940s and 1950s MB and BMW cars. Not radical but reinterpreted. |
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| | #80 | |
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| Re: BMW/Mercedes/Audi Design philosophies Quote:
Avantgarde retro. Evolutionary revolution. Mille Miglia 2006 Concept was the first indication of future BMW direction. | |
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